Peru is a country in South America with a population of almost 30 million as of July, 2009. Originally home to the great Andean civilizations, including the Incas, in the year 1533 they were conquered by the Spanish conquistadors. In 1821 Peru declared its independence, and finally defeated and ousted the Spanish in 1824.  Since that time Peru has been struggling to find its own political way. Since 2006, when Alan Garcia Perez was elected the economy of Peru has experienced a robust performance on the macroeconomic level.

The geography of Peru profoundly affects its economy. The coastal region is arid, the Andes are further inland, and the areas bordering Colombia and Brazil are tropical. In the mountain regions of the Andes the extraction of minerals is a primary mover in the economy. The coast of Peru supplies a vigorous fishing industry with its wares and together the economy of Peru has recently shown a growth rate topping 4% a year from 2002-2006. During those years the rate of inflation was low and the currency exchange rate was stable.

More recently, in the years 2007-2008 the growth rate of the economy shot to 9% due to higher international prices for minerals and metals as well as an aggressive government policy to trade liberalization. In 2009 the economy slowed to 1% yearly growth, as a result of a global recession and lower prices for the export of commodities.

Ensure that this hall does not exceed five minutes, we do not want to increase their eagerness to see the design as it could play us against, to raise their expectations. Set the stage for the best “First Impression” There is no second chance to make a great first impression, which is why we provide the conditions to achieve that “click of love at first sight” of the client to design. A major design must be submitted under controlled conditions by the designer. Try as far as possible always make your office and your computer, where you can show the design in all its splendor of color, structure and graphic detail, follow it for a good impression on paper and have the images ready to be quickly viewed , do not break the mystery of its design, opening Photoshop to the client. View the design on the client computer might often be the difference between fully appreciate or not, all the goodness and graphic details of our design. On the other hand the client is often more receptive when you visit our offices because their focus is entirely on the presentation.

If it is unavoidable to have to do in the client’s office, then we should endeavor to do so with the best conditions, the best is to bring our best laptop, with better resolution and color display and do not forget to carry also printed design. Do not expect the design to explain himself fully Remember that what is presented is not a work of art to be seen and make our own assessment, but a design that was performed to meet one or more purposes, so once the customer starts to see the images is important to accompany your observation with explanatory comments, describing “eloquence” each of the elements of design and composition, especially those things that a static design can not show yet, as certain functions or animations that will be incorporated into the HTML formatted. Hold your design as much as possible we should not show from the beginning impression that we can make a new proposal if you do not like this, if we assume that customer expectations we study and analyze what is best suited, then we need to show a professional and defend our work with all the technical reasons and criteria Our experience has taught us. But we must also be professional to recognize that if a design requires a lot of effort to convince the customer, it is possible that this evil in their approach and perhaps we should seriously consider developing another proposal. Be prepared to adjust its design is always preferable to strategically adjust or modify our design to have to create a new one (another of the commandments of Freelance), which is why we must maintain a flexible attitude and proactive to help the client to give you ideas and solutions Fast those design details of which he is not convinced.

Although usually web designers and especially the graphics we are as elitist, selfish and all-knowing, we also have our “sweetheart” and like everyone else, we are also susceptible to major professional disappointments. Since we do enough damage to our heart with the sedentary lifestyle that leads us hours and hours we have to spend sitting in front of the monitor, and to continue to beat even more with new professional disappointments and frustrations. That is why I invite you to follow these simple tips to die for love in this profession of designers who have chosen: Never fall in love with a design before it is approved Like many in love, designers also are prone to illusions promptly with our designs even before being approved, which is understandable if we consider that every line, curve, color, location, image, size, etc..

From our product design has been long and thoughtful creative decisions, however, we must be prepared to suffer occasional outright refusal by the client, forcing us to completely rule out that design that we like. Join the idea that your design will change only one in ten designs bears the good fortune to be implemented under 100% of the original premises of the designer, the other 9 hopelessly remain unchanged at different scales and to be honest, most times Designers know in advance all potential “bottlenecks” that will face our proposal. Therefore we must always be mentally prepared to fight for first place not to lose the original intent of our design and secondly to make the best comments and we will have to make adjustments to it.

Ignore PLANNING important issues to address as long Occupy the meeting in trivial matters Designing an unprofessional image to our customers out with more questions than answers Lack of clarity in the decisions, agreements and outstanding Imprecise Prone project reaches more meetings Prolonging the necessary longer than the scheduled time due to the implementation of the project Now I present my 9 tips for more productive meetings with our clients: Organize the agenda of topics to be one of the commandments of every professional is: “No improvise “, at least not as your plan” A “.

Create your own style of planning, whether priority issues according to the complexity, the transcendence or by execution, the important thing here is to have an organized guide topics. Never let the client who is handling the agenda of the meetings according to their availability or criterion, for you are the one who has more knowledge of tasks and execution times, therefore, know more about that issues should be defined first, and that decisions are taking priority. Take a log of agreements and pending projects are projects, some just an initial meeting and again near the end to develop and deliver our work satisfactorily, but there are others, however, that require multiple meetings with more than a working group.

That means a lot of ideas, decisions, disagreements, concerns and pending remember, and unless you have a memory like an elephant it is advisable to keep a record of it. Keep a record or log of pending agreements and each meeting will allow us to keep track not only needs but also the responsibilities and commitments of both parties, something very useful if we want to protect us from misunderstandings, particularly when we must respond to more than one head.

Write down as many ideas and sketches at random as you can think of, even in the supermarket tickets. Nothing has to make sense at first, or have a real value – but the important thing is not to overlook any of these emerging ideas. Give yourself a relaxing weekend’s amazing what a weekend recreational activities or sports can do for our state of concentration and creativity, recharging our energy levels and improve our readiness vital soul into the new project, remember that with further meetings are , difficult people, deadlines, etc.. So the best thing is that we find with the batteries recharged for our profession it is to play better.

Worry about learning more about your new customers Read a little of its history, production processes or services, find out roughly its administrative structure, products star knows who are its direct and indirect competition, visit their web sites in order to soak up general information of the company and its environment, which surely will be very useful to have a better strategic approach to planning meetings were held. Secure your initial fee must avoid showing timid regarding collection management, as essential parts of our work. It is therefore important that the client knows that our program of work starts the day you receive the original check (days, days shorter), since many companies have a nasty habit of making payments administration too late. To cover our health we must specify it in our service offering, with an explanatory text that says something like “the project will be developed in 20 working days from the date of payment” that will protect us from any misunderstandings that might arise later.

Talk with colleagues is very helpful to exchange views with our colleagues and professional friends on functional and strategic points that could be implemented within the new project because we could obtain valuable information about their experiences working on similar projects that we can use to our advantage in our approach and planning.

Tips Not all the world could prevent 100% that the customer does not like our design, however there are some considerations that will give a presentation full potential of our proposed design. As we have said, not enough to have the talent to succeed, it is also imperative to have the suspicion and character to know to design and sell. In the same way to achieve the acceptance of our proposed design by the customer, not only depends on the creative talent displayed in it, but also strategically well-managed presentation.

PRELIMINARIES: But before thinking about how to make our presentation something shocking, we must correctly plan design, ensuring that: Having understood the client’s graphics expectations Provide the necessary time to develop the best proposal to have all the graphic resources and logistical initials (logo, text and photographs basic list of priorities communication, etc.) for make a proposal as objectively as possible. If our proposal is based on a technical, creative and solid communication, then we have won half the race with a professional design now complements our strategy to our presentation by giving a maximum potential. Tips: Explain a few things before showing the design Spend a few minutes to explain his proposal before the show, quickly tell which were the technical and strategic criteria to justify their creative decisions have been made design, this in addition to its more professional, I could protect from unfounded discrepancies that may arise. Do you feel from the outset that nothing in customer design is no accident, strengthen the confidence that can develop to our professional approach, this will be more receptive and flexible to further explanations see the design again.

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